What To Do After You’ve Made the Sale?
Think you’re done?
Nope. Not if you want to grow your business. The trick is to turn this sale into more sales and then more…………..
Why is this so important? Because it is said (whoever ‘it’ is) that it is five times more expensive to acquire new customers – than to retain existing ones. According to the Harvard Business School, a 5% customer retention can increase profiles by 25% and even as high as 95% while Marketing Metrics states that the probability of selling a product to existing customers is around 60 to 70%, while the probability of selling to a new customer is only 5% to 20%.
People are tired of the impersonal, are weary of being ignored and want to be heard and acknowledged. Turn this into your advantage and your customers will become your salespeople.
Here are 5 tips that will let your customers grow your business for you.
Whether you are an entrepreneur, a professional, a fund raiser, a student or an employee please watch this TED talk, “Your Body Language Shapes Who You Are”. This video has been seen by over 16M viewers and if I had my way, would be required viewing in every high school and college.