Don’t Bang Your Head.
The name came to me as I listened to friends, business owners, organizational heads and young start-ups get increasingly overwhelmed with the strategic choices we need to make daily. How do we grow our business? How do we retain our existing customers and expand our customer base? Which apps makes sense for my business, which are hype and what is new that I should know about- or ignore.
For startups, how do you turn that idea you and your team have written on that napkin into a viable business? What are the practical steps you need to take before starting? How do you create and implement a plan that plans for the known and the unknown? How do you prevent winding up in the land of wishful thinking* and stay in the world of making it happen.
How can I grow my business, expand my practice, turn this start-up into a business, how can I launch this new product?
What is….? How do I….? Why should I……? Can I throw my….. out of the window?
I have a passion for helping businesses grow and succeed. With over 25 years in business development, identifying market trends and building innovative businesses in areas of technology and design. What do I do? I work with entrepreneurs to turn that proverbial napkin into a viable business, and grow their companies, born from facts, built pragmatically, understanding that every business today must be customer-centric, prepared for the known and the unknown and understands that success comes from the experience, ability and passion of the people involved.
Every company needs an internal “voice of the customer”. Someone that can put themselves in the clients’ shoes and recommend or optimize approaches. Marcy is just that person. Her pulse of the market is beyond amazing. Couple that with her work ethics and creativity, and you will have an exceptional resource. Siamak Farah
CEO AT INFOSTREET, INC.
If you have an idea, are stuck in the process of building your company, have a company that is ready for expansion, call me and let’s talk. I work with a group of talented and experienced professionals from strategy, finance, development, marketing and PR; people who understand how to turn that napkin into a success.
* Any business plan that claims they will sell to everyone who uses Google, projects sales with lots of zeroes or whose pitch is that their start up is the next Amazon should stay in the world of wishful thinking!